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Sr. Marketing Analyst

About Providence

Providence, one of the US’s largest not-for-profit healthcare systems, is committed to high quality, compassionate healthcare for all. Driven by the belief that health is a human right and the vision, ‘Health for a better world’, Providence and its 121,000 caregivers strive to provide everyone access to affordable quality care and services.

Providence has a network of 51 hospitals, 1,000+ care clinics, senior services, supportive housing, and other health and educational services in the US.

Providence India is bringing to fruition the transformational shift of the healthcare ecosystem to Health 2.0. The India center will have focused efforts around healthcare technology and innovation, and play a vital role in driving digital transformation of health systems for improved patient outcomes and experiences, caregiver efficiency, and running the business of Providence at scale.


Why Us?

  • Best In-class Benefits
  • Inclusive Leadership
  • Reimagining Healthcare
  • Competitive Pay
  • Supportive Reporting Relation

Role Overview
We are looking for a mid-level Marketing Web Instrumentation specialist to design, implement, and maintain scalable tracking solutions across web and digital marketing platforms. This role focuses on ensuring high‑quality data capture to support analytics, personalization, and marketing optimization initiatives.

Key Responsibilities

  • Implement and manage web instrumentation using Tealium.
  • Configure and validate marketing, product, and behavioral tracking across web applications
  • Partner with marketing, analytics, and engineering teams to define tracking requirements
  • Ensure data accuracy, consistency, and compliance with consent and privacy standards
  • Troubleshoot data discrepancies and optimize existing instrumentation
  • Support experimentation, attribution, and conversion measurement use cases

Requirements

  • 3–6 years of experience in web analytics or marketing instrumentation
  • Strong understanding of JavaScript, data layers, and web event tracking
  • Hands-on experience with analytics platforms (Tealium)
  • Ability to translate business requirements into technical tracking solutions

Providence’s vision to create ‘Health for a Better World’ aids us to provide a fair and equitable workplace for all in our employment, whether temporary, part-time or full time, and to promote individuality and diversity of thought and background, and acknowledge its role in the organization’s success. This makes us committed towards equal employment opportunities, regardless of race, religion or belief, color, ancestry, disability, marital status, gender, sexual orientation, age, nationality, ethnic origin, pregnancy, or related needs, mental or sensory disability, HIV Status, or any other category protected by applicable law. In furtherance to our mission in building a more inclusive and equitable environment, we shall, from time to time, undertake programs to assist, uplift and empower underrepresented groups including but not limited to Women, PWD (Persons with Disabilities), LGTBQ+ (Lesbian, Gay, Transgender, Bisexual or Queer), Veterans and others. We strive to address all forms of discrimination or harassment and provide a safe and confidential process to report any misconduct.

Contact our Integrity hotline also, read our Code of Conduct.

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